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About Magnolia22 Consulting Founder
Deborah Razo - Business Strategist | Growth Consultant
Always an independent spirit, Deborah started her first business in 1990. After launching and partnering in several successful ventures, she discovered her true passion: helping entrepreneurs build sustainable, scalable businesses through strategic consulting, leadership development, and team optimization.
With a business degree and graduate work from UCLA’s Anderson School of Management, Deborah brings both academic rigor and real-world experience to every business challenge. Her background spans over two decades of building and growing companies across diverse industries, giving her unique insight into what makes a business thrive.
Deborah has a deep skill set in identifying growth opportunities, refining operational efficiencies, and supporting founders through leadership transitions. Whether she’s helping a company restructure its processes, improve team dynamics, or clarify its long-term vision, her consulting style is both empathetic and results-driven.
As the founder of a national network focused on empowering women entrepreneurs—Deborah is passionate about community, mentorship, and the power of shared knowledge. She creates spaces where women grow personally and professionally, leveraging collaboration as a tool for success.